I’ve been working on some branding for Heroes Home Care out of Colorado Springs. Logo, letterhead, business cards, etc. Below is a mockup for a business card design. This is home care so I didn’t go with anything too flashy, keeping it simple and bold. I think about the audience who’s receiving the information and it reminds me to keep everything crisp and legible. Not that I ever design anything too outlandish, just putting it out there.
Heroes Home Care out of Colorado Springs asked us to put together a website design mockup for them. Below is my breakdown of the homepage along with a JPEG mockup. All images are temporary fillers but you get the idea. Designing sites in Illustrator, prior to actual construction, is a great way get a good visual reference of the direction you’re going to go in. It can also save you a ton of time. Work smarter, not harder ding-dong.
Header – Logo followed by call-to-action on the left
Menu – Services will have a sub menu for the services offered.
Main photo – This area can be a slider to navigate through various images or services offered however I don’t think it’s necessary. I like the single image with your logo and slogan, along with another call-to-action. I imagine the audience isn’t going to be too tech savvy, simple is better. This image is nice, would be better with a senior veteran in place of the elderly lady.
About us – Simple message that lets the audience know what you do and the area you serve. This will help with SEO as well.
Services – Simple and direct, each image will link to a separate page about each service with detailed information.
Testimonials – We can rotate out new testimonials as needed, this is great for building trust with new clients.
Call us today – Another call-to-action (I use the word call instead of contact because I know how important it is to have that personal experience with someone and emails just don’t deliver). I think you’re more likely to get someones business by making it personal.
Footer – Another logo for brand awareness with a short description about your business. Followed by navigation and contact info.
Out of the goodness of my heart, and being that the boys that run the Bud Cup Hockey Tournament are so generous to me, I offered to design a website for them. They don’t really have any online presence to promote this hockey tournament so I thought it would be a nice idea to put them on the map. Below is a JPEG mockup of the hockey website I designed. I did use the Budweiser logo for a bit of influence on the website layout. Not a lot of imagery, just some cool graphics. The actual site is already underway as I type. Should be wrapping up in the next week or so.
The logo concept is based off the new Bud Light logo, the new Budweiser logo and the old Budweiser logo. I didn’t want to completely rip off Budweiser, but I think it turned out pretty nice. Clean and simple, nothing to flashy and nothing to contemplate. It just works. I also used the old time AB crest, it adds a nice touch and helps to push the Budweiser theme a bit more.
Dynamic Lures asked me to put together a packaging design for a new fishing lure, “The Mighty Trout Attack!” Below is a concept in a few different color combos.
Dark Teal / Teal
Navy / Violet
Brown / Gold
Littleton Hockey Association asked me to put together a hockey poster and logo design for each of their upcoming hockey tournaments this season. These designs would be used for promotional material as well as tournament tee’s for the players. I wanted keep a general concept for all three designs so I made sure certain elements remained in each of the designs. Here’ what we came up with for each of the tournaments.
I’ve been playing around with the fishing hat design for Dynamic Lures. I think we’ve got a solid design we both agree on, just need to figure out a good color combo. Below are a few samples.
Dynamic Lures out of Grand Junction, CO, contacted me to design some new apparel for their fishing lure company. The first design they wanted to tackle (no pun intended), was a new hat design. The owner wanted a patch design on a soft mesh flexfit style hat. Below is the design I came up for the fishing logo along with a mockup.
While designing the poster for the “All Colorado Beer Festival”, they asked me to incorporate their logo into the poster somewhere. My first impression was that their logo was a bit out dated. The layout made it hard to read, plus it just didn’t flow and wasn’t very user friendly if you’re trying to apply it to different applications. So I came up with a simple logo that I feel encompasses all the elements that make up the name for this beer fest, Colorado and beer! Here’s what I put together.
The Colorado Springs “All Colorado Beer Festival” asked me to put together a poster design for 2016. I knew I wanted to design something bold, colorful, and being that we’re here in Colorado, a bit of mountain influence. Here’s what I put together.
Punch Card Research started as a small personal blog out of Michigan. They research the data from both large and small businesses. Their idea is to give readers some detailed insight into which companies are worth investing in and which ones to avoid. The concept behind the name ‘Punch Card Research’ is that if a potential investor only has ‘X’ amount of investments to make over his/her lifetime, they might choose a little more wisely before investing their hard earned money into a potentially hazardous business model.
They’ve asked us to design a website that brings their concept into the 21st Century. This website design is simple and elegant, allowing the user to easily navigate their way around without having to pull their hair out.