Just finished working on an alligator logo design for roofing company Roof Leak Investigators. When the owner of this small business approached me, he already had a pretty solid concept in mind, and a pretty good one I might add. It’s nice when there’s a clear vision, always makes my job easier. He had the idea of combing gator from investigator, and going after a Sherlock Homes meets Snoopy. Here’s what I came up with.